HOW WE HELP YOUR BUSINESS
Consulting Expertise based on Experience, Know-How & Insights
What We Do?
Are you in the right market or are you looking to enter new territories? Is your company stuck and cannot grow any further? Do you want to distribute content globally? Are you having questions about a certain TV or telco infrastructure in a given region? Do you plan to launch a TV channel? Or what problem is keeping you awake at night?
The TV and Media Industry faces all kinds of challenges these days. Disruption, Innovation, Digitalization, Globalization, etc – are buzzwords that trigger excitement for some and fear with others.
We guide you through this ever changing environment and develop with you the appropriate approach. We combine classic methods such as Benchmarking, Gap Analysis or SWOT with new approaches to strategy like Design Thinking, Business Canvas Model and Holicracy. All though with the practicality of the concept in mind and build on our know-how and experience.
Navigate - Define - Grow
Our approach to consulting you
Today’s ever changing media industry requires a very flexible approach to develop strategy and operational action plans. We know from decades of experience that a business must be able to act quickly and answer market demands without loosing many years on strategy finding sesssions.
Our method is based on the belief that an iterative approach to strategy is the best way to address such an environment. We want to be able to always go back to the beginning if required while at the same time looking at all options. The focus though is always on the human aspect : your customers and your people.
We approach consulting projects with our three-step method:
We help you to understand your market environment. We use methods such as classic research and benchmarking. Provide you insight and know-how if you are new to region or TV business. We want to be your guide to see where the sea is causing trouble and where you can safe smoothly.
We address a few questions that you might have. How can you position your business in the disruptive TV market, how can you take advantage of new opportunities in innovative TV market, and how can you reduce the risk of launching your TV product or business.
We help you to define a practical and feasible approach to the challenges that your business faces. May it be that we work on a business plan with or a new product concept. We can help you to create a TV channel or platform or how you enter a new market.
We have worked since decades with TV and Media businesses. Hence, we know what works and which actions might just lead into a dead end. It is our job to make sure your positioning and business model is addressing the market requirements and the consumer needs.
The focus of our work with you is to help you grow. When you are in the media business, you want to grow because that means having enough viewers, subscribers, readers, users etc to sustain your business. Hence, Growth is such an important focus of our work.
We always will strive to growing your business, your market or your people. That is our key expertise and were we put our attention in working with you.