We have stressed the importance of value-based management as a key driver of sustainability in any business strategy. Values provide the necessary framework for sustainability: they are helpful to distinguish between short-term profit and long-term wealth, they provide orientation in difficult situations and they manifest...
The world is becoming more and more uncertain. The future is harder to predict than in any time before. What works now might be totally different tomorrow. Leading a company in such uncertain times is often looking like a gamble. How can one guide the...
When things are shaken up - as it is the case in these days - many turn to a long-term view of the economy. It is also important to have a long-term perspective for your business. After all, most of us want to create or...
I am often approached by people who are not typically entrenched in the TV industry, but have access to great content. Especially in the sports business, there are tons of such large and small players. They always ask me the same question: Should they launch...
Global Media Consult was selected by Business Rockstars to help them grow internationally. The company from Los Angeles is largest producer of audio and video content for entrepreneurs featuring rockstar CEO’s, startups, & entrepreneurs. With Award-Winning content creators and influencers, it builds a community of entrepreneurs...
That nowadays young people watch linear TV channels seems as unlikely than old people using Snapchat. But yet both seems to happen; admitingly in small numbers only. Nevertheless, while it sounds like an abnormal oddity, I still believe that there is a good chance that...
DOTSCREEN, a European leader in the development of multiscreen solutions for TV and Video, has selected GLOBAL MEDIA CONSULT as their sales partner for the German-speaking region (Germany, Austria, Switzerland). Christian Knaebel will act as their Business Development Manager in this market. DOTSCREEN creates, designs and develops custom...
The media industry is a business environment that is shaped by constant change and rapid developments of trends, waves and disruption. A key element that drives the success of media companies is how resilient they are. How they can manage the ups and downs of...
We all know it: the TV industry is an extremely volatile and fast-paced world. The everyday hustle and bustle leaves only little room for reflecting on strategic questions. But reasserting your strategy and checking whether you are on the right path is ever more important. It...
Viacom has recently announced a change in strategy. Its new five-point plan includes concentrating its resources behind six of their main brands: BET, MTV, Nickelodeon, Nick Jr., Comedy Central and Paramount. Boutique Brands as the focal point for creating digital tribes. It might look initially as a...