When I joined the media & cable industry almost 20 years ago, it was the vision for many MSOs to become a kind of department store for the consumer. It was the heyday of digitization; offering multiple TV channels and maybe even first VOD type...
In a recent discussion I heard one expert say, that Social TV is huge because it will create better advertising possibilities and it will make the audience watch more TV. So, is that all? Is it just the golden egg that advertisers have been waiting...
Once in a while I do a little non-scientific survey amongst my contacts on various topics. Recently I asked people in my network on what content trends and demands they see around the globe in the TV industry. While this is not an empiric exercise...
The easy availability of content and technology lets us witness OTT TV services mushrooming allover the place. Any telco, any media company and any producer wants his very own OTT TV service these days. Everyone thinks it is an easy undertaking and that one can...
Never ever have we seen a greater number of TV channels and TV content available for distribution than in our current times. There are thousands of TV channels to choose from and there is literally content for every bit of interest. The Golden Era of...
We currently witness some tectonic shifts in the way TV content (namely linear TV channels) is being distributed. An advancement in the distribution technology on different areas of the 'pipeline' is disrupting the way we watch, receive, aggregate and deliver TV content. From OTT TV...
This is part of two post around ethnic TV channel & content distribution. The first part explores the growing demand for ethnic TV channels and content. This second part here focuses on some of the obstacles around ethnic content distribution. The growing demand for ethnic TV channels &...
This is part of two post around ethnic TV channel & content distribution. This first part explores the growing demand for ethnic TV channels and content. The second part will focus on some of the obstacles around ethnic content distribution. There has never been a better time...
Naturally, I am often involved in assisting clients in defining their international TV distribution strategy. That is my bread-and-butter business. For starters, I am frequently asked what are the requirements to go international with a TV channel and what elements need to be considered. While,...
We have build a little chart to illustrate the various phases for a TV Channel Development project. It goes all from initial assessment to the actual launch of the channel. ...